Body Image and Advertising Resources

Research shows that over half of girls and a quarter of boys think their peers have body image problems*. So now more than ever, it is important that pupils are media literate and able to navigate the world of commercial messaging. Help them to better understand advertising and its influence with our film-based classroom resource for pupils aged 9 to 11 which will tackle the sensitive issues related to body image.

Supported by the Government Equalities Office and accredited by the PSHE Association, the resources are designed to build pupils’ emotional resilience as they learn to engage deeper with the messages and methods of advertising. These high-quality resources were created by leading independent experts and will support you in teaching engaging and interactive lessons with key curriculum links to PSHE.

The resources include teacher's notes and a guide for parents and guardians so that they can discuss this subject at home. We have also created a supporting film featuring young people discussing this issue which you can see below.

Teachers can illustrate the lesson with our suggested case studies or, using our guidance, they can choose their own.

Once you have used these resources, please take the time to complete the Evaluation Form below as your feedback is essential for the development of our programme. All completed forms received before 19 December 2016 will be entered into a prize draw to win one £100 Amazon voucher and five runner up £20 Amazon vouchers.

*Centre for Appearance Research and Central YMCA, 2011


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